Marketing Manager: Brand development in EU-US

Location: remote

We are looking for an experienced Marketer to develop the brand of International Consumer Market Research Company (ICMRC) in Europe and the USA

Requirements:

• At least 3 years as a Digital Marketing Manager in B2B segment

• Brand management / Marketing management for B2B brands

• Enthusiasm to find efficient practices to get the best results

• English B2 and Ukrainian

Advantage:

• Hands-on experience in lead generation and client building

• Burning desire to grow brand in foreign markets

• Successful marketing cases in EU or USA

• Relevant Marketing Qualified Leads

Personality:

• You’re a positive team player: harmonious relationships are essential

• You really enjoy marketing and even feel that it is part of your calling

• You are active and purposeful with high positive energy

• Responsible and results-oriented

MAIN TASKS

I Company’s Brand development in Western markets:

• Participate in the development of promotion strategy

• Analyze environment in competitive markets: EU&US

• Take active part in determining the market positioning

• “Wrap up” products according to the selected positioning

• Get involved in creation and implementation of SMM strategy

• Rebranding and creation of the new global website

II Lead Generation:

• Create and implement smooth processes to work with leads

• Select tools for effective lead generation

• Create and implement content strategy for working with leads

• Develop landing pages on the site to ensure lead generation

*Responsibilities for certain types of work include both in-house implementation and involvement of third parties: specialized agencies, specialists, contractors, etc.

Benefits:

• Salary $1500 - $2000

• 21 days of paid vacation

• Paid sick leaves and holidays

• Work-from-home opportunities

• If you prefer office – there is lovely space in Pechersk, Kyiv

• Opportunity to attend professional events financed by the company

• Simple processes without bureaucracy and unnecessary red tape

• Pleasant work in a team of positive and open-minded individuals

• Autonomy in daily activities with a focus on results

• Value of Diversity’s Strength in the Workplace

• Love, respect, and inspiration

About the Company: The ICMRC runs surveys through its mobile app and fantastic Analysts who conduct qualitative and quantitative research. The ICMRC was founded in Ukraine, and now operates in all EU countries and enters the USA market. The technology allows conducting surveys with verified users within 24 hours, delivering fast results, and generating honest answers from respondents. The company works with well-known clients such as European Commission, USAID, UNICEF, McDonald’s, Procter & Gamble, etc. The ICMRC helps many companies to make their products better through such services as Ads Spot & Tracking, Consumer Behavior, Segmentation Study, Insights & Innovations, Consumer Journey & Voice, Feedback, User Experience, Media Consumption, Brand Health, etc.

Recruitment process:

1. Initial video call with External Recruiter

2. Business interview with the Head of Product Development

3. Final interview with the CEO

🎯Please send your CV with answers in Cover Letter:

1. How many years of work experience do you have in Branding/Marketing?

2. How many years of work experience do you have in Digital Marketing?

3. How many years of work experience do you have in Lead Generation?

4. Which markets/countries have you been marketing on?

5. What are your favorite marketing tools?

We are waiting for your resume: recruitment@lifes-vision.com