Location: remote
Are You a master of content distribution, a guru who knows SMM like the back of their hand?
We'll do lots of content and You will help us promote it across all relevant channels, as well as spread the word about our b2b SaaS product
Requirements:
Solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to use effective storytelling techniques
Creative skills for contributing new and innovative ideas
Online community management skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
Hands-on experience with SMM tools
Good understanding of social media KPIs
Understanding of SEO basics: how to search for keywords, optimize text with them, write relevant, concise and targeted meta descriptions, etc.
Knowing how to have fun with numbers: skills in writing data-driven posts to inspire trust, ability to conduct personal experiments and roll them into an interesting, as well as insightful, piece of content
Ability to work with different content formats (videos, podcasts, webinars, whitepapers, etc.) is a major plus
Can provide examples of your work in the past
English B2, Russian C1
Soft skills:
Great interpersonal, presentation and communication skills
Flexible, able to deal with many projects and change focus quickly when needed
Excellent organizational and project management skills
Experience in a SaaS company will be a major plus
Team player that is easy to communicate with
Outstanding attention to detail
Innate sense of creativity
RESPONSIBILITIES:
a) Distribution
Develop, implement, and manage creative distribution strategy
Collaborate with content managers to ensure the most efficient content distribution across all relevant channels
Manage the day-to-day handling of corporate social media channels (Facebook, Twitter, LinkedIn, YouTube, Slack)
Collaborate with a designer to produce highly engaging content
Convert content to other formats that fit specific channels. E.g., turn a 50-page whitepaper into a short LinkedIn article. Or make visual slides for Instagram stories based on a blog article.
Post article excerpts, event announcements, event recordings, and other content formats in various social networks, communities, groups, forums, etc.
Submit content to platforms that are open to republishing, e.g. Zest;
Post answers on Quora, Reddit, Yahoo, etc. based on our materials and following our guidelines.
Develop, launch and manage new competitions and campaigns that promote our organization and brand
Test new distribution channels and formats looking for the best fit for TA
Monitor, track, analyze and report on performance on social media platforms
Undertake audience and competitors research resulting in recommendations on performance increase
Stay up-to-date with current technologies and trends in social media, design tools and applications
b) Communication with bloggers and influencers who are active on social media (not necessary with a million followers, microbloggers would work even better). Help us form a network of experts around our brand.
We offer:
Unique expertise in the promotion of IT product on international markets
Challenging and exciting tasks and all needed tools to achieve them
Awesome colleagues and pleasant working atmosphere
Competitive base salary + bonuses according to KPI
Paid holidays and sick leaves
Opportunity to attend professional events
Ability to focus on your tasks — lack of bureaucracy and micromanagement
20 days of paid vacation
Work from home opportunity
Corporate celebrations and fun activities, some of them unforgettable
Possible international on-site visits
About the company:
We are a German IT company with 20 years of leadership in DACH countries. Our software reduces production risks and keeps costs reasonable. We value each of our talents and give them maximum freedom regarding ideas and creativity that is the driving force of our Agile company. Our customers and users include private and public companies, enterprises and corporations from the energy, financial, IT, service, and other sectors. One of the solutions provided by us since 2012 is a complete platform that covers 100% of the testing process.
About the project/product:
This year we launch a new SaaS platform for QA teams and IT projects management. The functionality of this product covers all test processes for companies and teams in the SMB sector, from planning and working with requirements to test cases automation. For now, our target is the global English-speaking market. Our mission is to make the testing process organized and easy for those companies that do not know the process thoroughly and at the same time, formalized and less expensive for those companies that already invested significant resources in this activity.
Interesting enough, yeah? Then please don't hesitate )
We are looking forward to finding out more about You!
How to apply: send your CV to recruitment@lifes-vision.com
